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Lead Marketing Automation

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Recharge

1mo ago

  • Job
    Full-time
    Senior Level
  • Data
    IT & Cybersecurity
  • Amsterdam
  • Quick Apply

AI generated summary

  • You must have programming skills (Python, HTML, SQL), cloud experience (AWS, GCP), data modeling expertise, and a pragmatic, customer-centric approach. Team experience of 1-2 years is required.
  • You will optimize marketing automation, enhance data connections, monitor systems, propose solutions, manage marketing tools, ensure data quality, develop a unified customer view, and lead a team.

Requirements

  • Solid knowledge of programming languages like Python, HTML and SQL. CSS is a plus. Solid knowledge of AWS and GCP platforms
  • The ability to solve difficult business challenges by decomposing them and lead the team by example. Ability to be hands-on to solve problems if needed
  • The ability to understand where the business value is in any project, and envision building solutions that make an impact. We look for impact, not perfection
  • The belief that technology is an instrument to solve business problems, and therefore it does not stand alone as a self-fulfilling prophecy. You would like to be surrounded by people with this pragmatic mindset
  • Strong data modelling skills
  • Solid understanding of the common principles and practices that lay the ground for the best data solutions
  • Experience building and maintaining data pipelines using workflow management tools
  • Experience building and operating services in a public cloud (i.e. AWS, GCP, Azure)
  • Experience in building customer one view, used across multiple channels
  • Experience in marketing channels and tools, i.e. GA4, SA360, email tools and such
  • A pragmatic - customer-centric - approach to software design. You’re aware of commonly applied design concepts and principles, and able to express your point of view to get people along with you during design discussions
  • Team experience of minimum 1-2 years

Responsibilities

  • Understand and build lean data connections, make data available for key stakeholders
  • Build, test, deploy and monitor new automations that enable smarter, efficient and more effective marketing processes
  • Challenge existing automations and come up with creative improvements for them
  • Review, test, and deliver changes to our production systems, and monitor the technical impact of it for the end-user. You monitor our systems, address arising issues to relevant internal stakeholders and take the lead in finding scalable, robust solutions
  • Explore the business processes together with stakeholders, propose automation solutions, estimate the impact and benefits of implementing them for the business
  • Be responsible for the marketing tooling suite, ensure that our setup is efficient and provides the right answers to all use cases in channels, customer & performance related areas
  • Ensure the data setup and quality matches stakeholders expectations for taking action and business decisions
  • Build and own the one customer view, aggregating all data sources into one place. Develop plans to enrich it for enabling more use cases for marketing activities
  • Develop the ability to identify customers across different platforms, devices and find solutions to connect it all in one place. Build and own the one customer view, and develop plans to enrich it for enabling more use cases for marketing activities
  • Take ownership of the data enabling personalization programs in channels
  • Manage a team of 3 and help all teams member develop and grow

FAQs

What does Recharge.com do?

Recharge.com is revolutionising prepaid payments, making online recharge easy for various services like call credits, gaming, and entertainment.

What is the goal for Recharge.com in 2024?

Recharge.com aims to achieve €75 million in revenue by 2024.

What is the size of the team at Recharge.com?

Recharge.com has a diverse team of over 160 employees from more than 40 nationalities.

What are the primary responsibilities of the Lead Marketing Automation role?

The Lead Marketing Automation will be responsible for building and monitoring marketing automations, understanding data connections, ensuring data quality, managing a marketing toolkit, and leading a team while proposing automation solutions.

What programming languages are preferred for this role?

Solid knowledge of programming languages like Python, HTML, and SQL is required, with CSS being a plus.

What platforms should a candidate be familiar with?

Candidates should have a solid understanding of AWS and GCP platforms.

How many team members will the Lead Marketing Automation oversee?

The Lead Marketing Automation will manage a team of 3 members.

What is the working culture at Recharge.com?

Recharge.com promotes a fast-growing, start-up culture with little hierarchy, focusing on teamwork, creativity, and valuing every idea.

How many vacation days are offered?

Employees are offered 30 vacation days per year.

What does the hiring process look like?

The hiring process includes applying, a phone interview, a first interview, an assignment or case study presentation, a third interview with management, and then an official job offer.

Is there a focus on diversity and inclusion at Recharge.com?

Yes, Recharge.com values diversity and equal opportunity for everyone in the workplace.

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Recharge

Smarter subscription experiences.

Technology
Industry
501-1000
Employees
2014
Founded Year

Mission & Purpose

Recharge is a subscription management platform designed to help e-commerce businesses streamline recurring billing and optimise customer experiences. They provide tools for merchants to manage subscriptions, automate payment processes, and personalise the customer journey, driving customer loyalty and increasing revenue. Recharge integrates seamlessly with popular e-commerce platforms, enabling businesses to easily scale their subscription services. Their ultimate mission is to empower businesses to maximise the potential of recurring revenue models. The purpose of Recharge is to simplify subscription management while enhancing both merchant operations and customer satisfaction.