FAQs
What is the main responsibility of the Email Marketing Manager?
The main responsibility of the Email Marketing Manager is to strategize, execute, and measure the performance of Bath & Body Works' daily U.S. email marketing program, including seasonal campaigns, product launches, and promotional activities.
What qualifications are preferred for this position?
Preferred qualifications include 5-7 years of marketing experience, particularly in email marketing, retail/e-commerce experience, and proficiency in Salesforce Marketing Cloud or similar enterprise-level email platforms.
What core competencies are valued for this role?
The core competencies valued for this role include Leading with Curiosity & Humility, Building High Performing Teams, Influencing & Inspiring with Vision, Observing, Engaging & Connecting, Striving for Operational Excellence, and Delivering Business Results.
Is prior experience in email marketing required?
Yes, previous email marketing experience is highly preferred for this position.
What educational background is required for this role?
A Bachelor’s degree in Marketing or a similar field, or an equivalent combination of education and experience, is required for this role.
What kind of team environment can one expect in this role?
The team environment is collaborative, with a focus on growth, adaptability, and supporting each other in a fast-paced setting.
Are there opportunities for personal and professional development?
Yes, Bath & Body Works invests in associates through competitive compensation, benefits, and development opportunities to help them be their best at work, at home, and in their communities.
Does Bath & Body Works support diversity and inclusion?
Yes, Bath & Body Works is committed to creating a diverse, equitable, and inclusive culture, ensuring that their associate population reflects the diversity of the communities they serve.
What benefits are offered to eligible associates?
Benefits offered include a no-cost mental health and well-being program, health coverage with various plans, flexible saving programs, paid time off, and a merchandise discount.
How will the application process be managed?
The application window will close when all roles are filled, so applicants are encouraged to apply promptly.