Logo of Huzzle

Home

Matches

Explore

Manage

Marketing Associate

image

Greystar

1mo ago

  • Job
    Full-time
    Mid & Senior Level
  • Customer Relations
    Marketing
  • Melbourne

AI generated summary

  • You should have a bachelor's in marketing/communications or 3-5 years of experience, strong communication skills, proficiency in Microsoft Office and PMS, and social media analytics experience.
  • You will support onsite teams with marketing strategies, analyze performance data, manage branding projects, monitor market trends, and assist in budget recommendations to enhance asset performance.

Requirements

  • Bachelor’s degree in marketing or communications, or related field, and/or 3-5 years equivalent experience is highly preferred
  • Demonstrated ability to read, write, and communicate effectively to prepare and explain data to team members
  • Demonstrated proficiency in Microsoft Office Suite, Property Management Software (PMS), Lead Management Systems, web-based creative platforms, and database management programs in order to complete required reports and communication materials
  • Experience utilizing social media tools, platforms, and performance analytics
  • Experience in consumer and content marketing is desirable

Responsibilities

  • Act as the primary marketing contact for Onsite teams for an assigned portfolio of sites.
  • Provides ongoing marketing support and develops tactical marketing campaigns and individual asset marketing strategies that promote each community's brand and achieves its business goals over the life of the asset.
  • Assists onsite teams with establishing and implementing social media strategy, email marketing, advertising websites, content and overall customer experience.
  • Analyzes reports and presents marketing performance data to internal and external clients by gathering and researching available sources of business intelligence data and proactively monitoring asset status to set short and long range marketing plans.
  • Works with design agencies, consults on creative scope of work, distributes requests for proposals, and project manages property branding initiatives to ensure high quality and timely completion of branding deliverables.
  • Manages and organizes the storage of all marketing assets and maintains digital assets.
  • Meets with advertising and marketing partners on a regular bases, reviews proposed service contracts to confirm preferred rates and ideal service levels, recommends creative service providers, monitors and manages advertising suppliers for product performance and service quality, and fine tunes services/budgets in place as needed to achieve optimal results that support asset performance goals.
  • Supports and collaborates on new business development regionally.
  • Supports and contributes to marketing budget recommendations at each individual asset and monitors spend to align with ROI benchmarks.
  • Completes various human resources, financial, administrative, and other reports and analysis, and performs other duties as assigned or as necessary.
  • Adapts departmental plans and priorities to address resource and operational challenges.
  • Identifies areas for improvement and offers suggestions to improve efficiency and productivity.
  • Monitors market trends which may impact occupancy and leasing effectiveness within the portfolio, recommends changes and response strategies to offset market downturns or opportunities, and provides feedback and recommendations to Operations on improving struggling asset performance and maximizing revenue generation on performing assets.
  • Keeps abreast of current changes in technology, processes, and standards within the industry and area(s) of responsibility by attending internal and external training classes, research and/or subscribing to the internet or other professional publications, or utilizing other appropriate method(s) to obtain business and professional information, and applies knowledge and practices to area(s) of responsibility.

FAQs

What is the primary role of the Marketing Associate at Greystar?

The Marketing Associate acts as the primary marketing contact for onsite teams, developing tactical marketing campaigns and strategies that promote each community's brand and achieve its business goals.

What are the key responsibilities of the Marketing Associate?

Key responsibilities include providing ongoing marketing support, assisting with social media strategy, analyzing marketing performance data, managing branding initiatives, organizing marketing assets, and collaborating on new business development.

What qualifications are preferred for this position?

A Bachelor’s degree in marketing or communications, or a related field, along with 3-5 years of equivalent experience is highly preferred.

Is experience with social media tools important for this role?

Yes, experience utilizing social media tools, platforms, and performance analytics is important for the Marketing Associate role.

Are there opportunities for career growth within Greystar?

Yes, Greystar is a global leader in rental property management and offers opportunities for career growth and development within the organization.

What software skills are required for the Marketing Associate position?

Proficiency in Microsoft Office Suite, Property Management Software (PMS), Lead Management Systems, web-based creative platforms, and database management programs is required.

Is collaboration with onsite teams a significant aspect of this role?

Yes, collaboration with onsite teams and regional leadership is a significant aspect of the Marketing Associate’s responsibilities.

Does the Marketing Associate role involve analyzing market trends?

Yes, the Marketing Associate is responsible for monitoring market trends that may impact occupancy and leasing effectiveness within the portfolio and providing feedback and recommendations.

What type of marketing does the Marketing Associate focus on?

The Marketing Associate focuses on consumer and content marketing, developing strategies to elevate community branding and drive success.

How can interested candidates apply for the Marketing Associate position?

Interested candidates can apply by visiting the Greystar career page or following the application instructions provided in the job listing.

image

Greystar

A Leading, Fully-Integrated Global Real Estate Company

Real Estate
Industry
10,001+
Employees
1993
Founded Year

Mission & Purpose

Founded in 1993, Greystar provides world-class service in the residential rental housing industry. Our innovative vertically integrated business model integrates the management, development and investment disciplines of the rental housing industry on international, regional and local levels. This unique approach and our commitment to hiring the best professionals have resulted in record growth, making us one of the most respected and trusted global real estate companies. Because our vertically integrated business model includes both investment and service-oriented businesses, we’re able to maintain a constant presence in local markets and create value in all phases of the real estate cycle. Our international platform provides economies of scale, financial sophistication, institutional quality reporting and tremendous capital relationships, while our city offices provide local market expertise and execution. Supported by a global team of 20,000+ employees, Greystar’s experienced and cross-functional executive team boasts on average over 23 years of industry experience and provides a diverse perspective throughout the investment process. Over the years, Greystar has learned what’s important to people when it comes to a place to call home. That’s why we continually strive to provide beautiful living environments and innovative services that enhance the living experience. We take great pride in knowing that our homes are inviting places for residents to celebrate life’s important moments.

Benefits

  • Professional Development: Ongoing support is available for career advancement opportunities in addition to corporate training programs

  • Healthcare: Health insurance (including company-paid opportunities) is offered, along with competitive dental and vision insurance plan options

  • Paid Time Off: Full-time team members receive generous paid time off – including your birthday! – as well as paid sick leave, personal days, and company holidays

  • Paid Parental Leave: Maternal and paternal paid leave is available for the birth or adoption of a child

  • Employee Assistance Program: Experienced counselors are available 24/7 for confidential assistance to listen and help you find solutions at no cost to you