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Marketing Automation & CRM Specialist

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Xometry

2mo ago

  • Job
    Full-time
    Mid & Senior Level
  • Marketing
  • United Kingdom, +10
    Remote
  • Quick Apply

AI generated summary

  • You need e-commerce email marketing experience, marketing automation skills, familiarity with platforms like HubSpot, strong analytical and design skills, and multilingual abilities.
  • You will design and execute email campaigns, manage automation, engage audiences, oversee an email calendar, run international campaigns, and conduct A/B tests for improvement insights.

Requirements

  • Experience in e-commerce email marketing, with a focus on highly targeted and segmented campaigns.
  • Strong experience with marketing automation, including creating efficient campaigns, experimenting with segmentation and targeting, and a deep understanding of digital marketing principles such as tracking and analytics.
  • Hands-on experience with marketing automation platforms (e.g., ActiveCampaign, HubSpot, Braze, Iterable).
  • Ability to quickly edit, translate, and maintain multilingual campaigns.
  • Comfortable collaborating with regional marketing specialists and managing projects to meet deadlines.
  • Ability to produce design assets independently when needed.
  • Experience in developing, managing, and analysing large email marketing databases (multilingual experience is a plus).
  • Experience with integration and workflow automation tools (e.g., Zapier, Make/Integromat).
  • Familiarity with email marketing technologies for quality, responsive, and functional emails: HTML/CSS (specific to email), frameworks, design tools, and best practices.
  • Strong analytical skills and ability to interpret data.
  • Design skills (Figma, Photoshop, Illustrator, and a good sense of design) are a strong plus.
  • Strong teamwork and project management skills.
  • Exceptional attention to detail.
  • Proficiency in English at C1 level or higher; other European languages are a strong advantage.
  • Hands-on approach
  • Strong teamwork and project management skills
  • Good communicator
  • Exceptional attention to detail

Responsibilities

  • Produce and execute effective multi-channel campaigns including designing emails from templates and HTML, copywriting, translation coordination, media asset production, and collaboration with the creative team.
  • Create and enhance various automated campaigns throughout the customer journey, including prospecting, nurturing, post-purchase, loyalty, retention, reactivation, surveys, etc.
  • Create and manage transactional emails.
  • Engage with various target audiences, including internal client teams and external media subscribers.
  • Manage and execute an email marketing calendar aligned with business objectives and internal stakeholder needs.
  • Run ad hoc campaigns across multiple countries, working closely with regional marketing managers.
  • Conduct A/B tests, analyse results, and provide insights for ongoing improvement.

FAQs

What is the role of a Marketing Automation & CRM Specialist at Xometry?

The role involves assisting with email and automation strategies, creating and running campaigns across multiple channels, and managing contact databases to promote the brand and engage customers.

What are the primary responsibilities of this position?

Primary responsibilities include producing and executing multi-channel campaigns, creating automated campaigns throughout the customer journey, managing transactional emails, and conducting A/B tests to improve campaign effectiveness.

What qualifications are ideal for this role?

Ideal candidates should have experience in e-commerce email marketing, strong skills in marketing automation, hands-on experience with platforms like ActiveCampaign or HubSpot, and familiarity with email marketing technologies and analytics.

Is experience with multilingual campaigns required?

While not mandatory, experience in developing and managing multilingual email marketing databases is considered a plus.

What type of work environment does Xometry provide?

Xometry offers a remote full-time job with a team spirit and a friendly atmosphere, emphasizing openness, initiative, and support among team members.

Are there opportunities for professional development at Xometry?

Yes, Xometry provides development opportunities as it is a fast-growing company, offering interesting challenges and ongoing free well-being activities.

What level of English proficiency is required for this position?

Proficiency in English at C1 level or higher is required, and knowledge of other European languages is a strong advantage.

Will training be provided for new employees?

Yes, there is a well-structured onboarding plan that combines training on technology, systems, and processes for new employees.

What technology is provided for this role?

Employees will receive a corporate laptop to assist with their job responsibilities.

Is Xometry an equal opportunity employer?

Yes, Xometry is committed to diversity, equity, inclusion, and belonging, and welcomes applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.

Where Big Ideas Are Built

Technology
Industry
1001-5000
Employees
2013
Founded Year

Mission & Purpose

Xometry is a leading AI-enabled marketplace for on-demand manufacturing, transforming one of the largest industries in the world. It is a public company listed on NASDAQ (symbol: XMTR). With its proprietary technology, Xometry creates a marketplace that enables designers and engineers to rapidly source high-quality on-demand manufactured parts and assemblies. Xometry's innovative platform also empowers sellers of manufacturing services across the nation to grow their businesses. Xometry’s buyers range from self-funded startups to Fortune 100 companies. Xometry’s online quoting portal and network of thousands of manufacturing facilities helps ensure fast lead times while offering a broad array of capabilities, including CNC Machining, 3D Printing, Injection Molding, Sheet Metal Fabrication, Sheet Cutting and Casting.