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Marketing Executive

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Sytner Group

1mo ago

  • Job
    Full-time
    Junior & Mid Level
  • Marketing
  • Leicester

AI generated summary

  • You must meet Porsche Guidelines, manage databases, collaborate on marketing events, create campaigns, oversee website content, leverage social media, be detail-oriented, flexible, and self-driven.
  • You will ensure compliance with Porsche guidelines, manage databases, coordinate marketing activities, create customer campaigns, edit website content, and enhance social media presence.

Requirements

  • Ensuring all elements of Porsche Guidelines and KPI's are met every month/quarter
  • Managing the integrity of both the manufacturers and dealerships databases
  • Liaising with Porsche and its marketing agency to initiate, organise and deliver marketing activities and events
  • Create customer specific campaigns
  • Manage and edit both Porsche Centre Leicester pages on both the Sytner and our manufacturer websites
  • Use allowed Social Media platforms to create and grow awareness of the Centre and product
  • You will need to be computer literate
  • Have great attention to detail
  • Be able to work under your own initiative adhering to strict deadlines when set
  • Some evenings and weekend work will be required therefore an element of flexibility will be required

Responsibilities

  • Ensuring all elements of Porsche Guidelines and KPI's are met every month/quarter
  • Managing the integrity of both the manufacturers and dealerships databases
  • Liaising with Porsche and its marketing agency to initiate, organise and deliver marketing activities and events
  • Create customer specific campaigns
  • Manage and edit both Porsche Centre Leicester pages on both the Sytner and our manufacturer websites
  • Use allowed Social Media platforms to create and grow awareness of the Centre and product.

FAQs

What are the key responsibilities of the Marketing Executive role?

The key responsibilities include ensuring compliance with Porsche guidelines and KPIs, managing databases, liaising with Porsche and marketing agencies for activities and events, creating customer-specific campaigns, managing and editing website pages, and using social media platforms for awareness and content creation.

What qualifications and skills are required for this position?

The ideal candidate should possess excellent communication and interpersonal skills, have a strong work ethic, creativity for marketing campaigns, attention to detail, computer literacy, and the ability to work independently under strict deadlines.

Are there any specific working hours for this role?

Yes, due to the nature of the role, some evenings and weekend work will be required, so flexibility is necessary.

What benefits does Sytner Group offer for this position?

Benefits include enhanced holiday entitlement (33 days including bank holidays), industry-leading maternity, paternity, and adoption pay, career development opportunities, long-service recognition, discounted car schemes, high street discounts, gym memberships, a cycle-to-work scheme, and one day a year for paid voluntary/community work.

Is experience in the automotive industry required for this role?

While experience in the automotive industry is beneficial, the primary focus is on having marketing experience and a passion for creative campaign development.

How does Sytner Group promote diversity and inclusion in the recruitment process?

Sytner Group is committed to creating an equitable environment and welcomes applications from all individuals, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, or religion/belief. They also offer the right to request adjustments in the recruitment process.

What opportunities are there for career advancement within Sytner Group?

Sytner Group values talent development and offers career progression opportunities to its employees, encouraging growth and skill enhancement.

Is there a focus on employee well-being at Sytner Group?

Yes, Sytner Group values and respects each individual's contribution, promoting an environment where colleagues feel valued, appreciated, and able to reach their full potential.

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Sytner Group

The UK's largest dealer group. Named 2019 Top UK Retailer to Work For by Glassdoor.

Automotive
Industry
5001-10,000
Employees
1968
Founded Year

Mission & Purpose

We are the UK’s largest dealership representing 25 brands up and down the country. Established in 1968, our success has been built by every team member working together and contributing to our ‘one team’ ethos. Our group aim is to be famous for delighting our colleagues, customers and manufacturers. We do this by being honest and giving respect, embracing diversity and inclusivity, working together, listening and contributing, celebrating success and having fun. We have unrivalled experience in the specialist market, providing customers with new cars, approved used cars and aftersales services. Our employees are highly trained, enthusiastic, knowledgeable and driven to deliver our fundamental commitment to our customers – getting it right the first time and making every interaction special.