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Marketing Operations Associate

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Nexthink

2mo ago

  • Job
    Full-time
    Junior Level
  • Marketing
    Business, Operations & Strategy
  • Madrid
  • Quick Apply

AI generated summary

  • You need 1+ years in Marketo or similar, experience with CRM (Salesforce preferred), strong project management skills, attention to detail, excellent communication, and a growth mindset.
  • You will optimize nurture programs, analyze campaign performance, consult on best practices, manage high-volume requests, troubleshoot issues, and enable team members on platform processes.

Requirements

  • The ability to manage multiple projects with strong attention to detail
  • Ability to work in various RevTech platforms
  • A collaborative and proactive workstyle, willing to ask questions and consider alternative viewpoints
  • A growth mindset
  • An ability to create and follow process specifications, including detailed QA
  • 1+ years of experience working with Marketo or other Marketing Automation Platforms
  • Experience working with CRM system (Salesforce preferred)
  • Excellent verbal and written communication
  • Fluency in English (both spoken and written)

Responsibilities

  • Partner with teams to build and optimize nurture programs, emails, social media, landing pages, and sequences
  • Build reporting and analytics to provide insight into program health, email deliverability, and A/B testing
  • Proactively identify gaps and opportunities in campaign plans for optimization
  • Consult with teams on campaign build best practices and segmentation
  • Handle high volume requests each week while delivering high-quality work
  • Be a resource internally to help troubleshoot obstacles
  • Partner with broader GTM Ops team on Marketo & Outreach maintenance and development
  • QA work done by team members
  • Enable marketing team members on the process for requesting program builds within our platforms and the best platform to leverage based on their need

FAQs

What is the role of a Marketing Operations Associate at Nexthink?

The Marketing Operations Associate at Nexthink is responsible for building and supporting the customer journey by optimizing nurture programs, emails, social media, landing pages, and sequences, as well as providing reporting and analytics on program health.

What tools will I be using in this role?

In this role, you will be using various Go-to-Market (GTM) tools, including Marketo and Outreach, to manage marketing programs and initiatives.

What type of experience is required for this position?

A minimum of 1+ years of experience working with Marketo or other Marketing Automation Platforms is required, along with experience in a CRM system, preferably Salesforce.

Is fluency in a language other than English required for this position?

Fluency in English (both spoken and written) is required; however, additional language skills can be beneficial in this multinational environment.

What qualities are important for a Marketing Operations Associate at Nexthink?

Important qualities include strong attention to detail, a collaborative and proactive workstyle, a growth mindset, and the ability to manage multiple projects effectively.

What type of work environment can I expect at Nexthink?

Nexthink fosters a supportive, fun-loving, and talented team environment that values diversity, inclusion, and equity, with over 1,000 employees from various backgrounds across different countries.

Are there opportunities for professional growth in this role?

Yes, this position offers opportunities for growth by allowing you to partner with a skilled team and improve your capabilities in Operating Marketing platforms.

How does Nexthink approach diversity and inclusion in hiring?

Nexthink is committed to hiring a genuinely representative workforce that fosters innovation and creates solutions for the modern digital employee experience.

What is the expected workload of a Marketing Operations Associate?

The associate will handle high-volume requests each week while delivering high-quality work, demonstrating strong project management skills.

Will I receive training for the tools and platforms used in this position?

Yes, part of the role includes enabling marketing team members on the processes for requesting program builds and using the various platforms effectively.

AI-Powered DEX Solution Delivering Unparalleled Visibility Into Issue Detection, Diagnosis, and Remediation

Technology
Industry
501-1000
Employees
2004
Founded Year

Mission & Purpose

Nexthink is a leading provider of digital employee experience (DEX) management software that helps organisations monitor, analyse, and improve the IT experiences of their employees. By offering real-time insights into IT performance and user sentiment, Nexthink enables businesses to proactively address issues, optimise IT resources, and enhance overall employee productivity and satisfaction. Their ultimate mission is to transform the workplace by ensuring that employees have a seamless and efficient digital experience. Nexthink’s purpose is to empower organisations to create a more productive and satisfying work environment by delivering the tools needed to manage and improve the digital experiences of their workforce.