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Product Communications Manager

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Plaid

2mo ago

  • Job
    Full-time
    Senior Level
  • Marketing
  • $143.6K - $234.4K
  • United States
    Remote
  • Quick Apply

AI generated summary

  • You need 7+ years in tech communications, preferably in financial services, strong project management skills, excellent communication, media relationship experience, and a collaborative team spirit.
  • You will develop communication strategies, lead product launches, manage media relations, create thought leadership content, and collaborate with marketing teams for storytelling and alignment.

Requirements

  • 7+ years experience in technology communications; financial services industry experience a plus
  • Strong understanding of lending and banking and wealth segments is a plus.
  • Collaborative team player who works well with others and shares credit easily
  • Stellar written and verbal communication skills
  • Strong project management skills and ability to move projects forward regardless of obstacles
  • Proven ability to manage media relationships and drive impactful articles beyond product news
  • Critical thinker who understands how to translate messaging across different audiences
  • Passion for being a part of high-performing teams with a strong bias for action
  • Experience working with industry analysts a plus

Responsibilities

  • Developing and executing communications program strategies, including messaging and positioning for key external audiences
  • Leading communications efforts for related product launches
  • Managing media, influencer and analyst relations
  • Developing thought leadership messaging and storytelling opportunities across owned and earned channels
  • Owning earned speaking opportunities and awards for related spokespeople and executives
  • Working with marketing and sales teams to secure customer stories for public announcements, media storytelling, speaking, etc.
  • Collaborating with product marketing, growth marketing and product team leads to align communications strategy with broader team and company goals
  • Collaborating with Communications team colleagues to align product developments and narratives to broader company storytelling and media opportunities
  • Collaborate with the Europe team on opportunities for media, customer storytelling and earned speaking.

FAQs

What is the primary focus of the Product Communications Manager role at Plaid?

The primary focus of the Product Communications Manager role is to develop and execute communications program strategies to grow awareness of Plaid’s role in enabling digital finance, particularly in relation to product launches and innovations in credit, lending, banking, and wealth spaces.

What type of experience is required for this position?

The position requires 7+ years of experience in technology communications, with a preference for candidates who have experience in the financial services industry.

Are there opportunities for collaboration in this role?

Yes, the Product Communications Manager will collaborate with various teams including marketing, sales, product marketing, growth marketing, and the Communications team to align strategies and goals.

What are some key responsibilities of the Product Communications Manager?

Key responsibilities include leading communications efforts for product launches, managing media and influencer relations, developing thought leadership messaging, securing customer stories for public announcements, and owning earned speaking opportunities and awards.

What qualifications will be considered as a plus for this position?

Qualifications such as strong understanding of the lending, banking, and wealth segments, experience working with industry analysts, and a collaborative team player mindset will all be considered a plus.

What is the salary range for this role?

The target base salary for this role is between $143,640 - $234,360 per year.

Does Plaid provide benefits for this role?

Yes, Plaid offers a comprehensive benefits plan that includes medical, dental, vision, and 401(k) options.

Is there flexibility for candidates regarding experience and qualifications?

Yes, Plaid encourages candidates to apply even if their experience doesn't fully match the job description, as they seek individuals who can bring unique perspectives and skills to the team.

How does Plaid approach diversity and inclusion?

Plaid is committed to being an equal opportunity employer and values diversity in its workforce, not discriminating based on various legally protected characteristics.

Are accommodations available for candidates with disabilities during the recruiting process?

Yes, Plaid is committed to providing reasonable accommodations for candidates with disabilities. Candidates can reach out for assistance at accommodations@plaid.com if needed.

Our mission is to unlock financial freedom for everyone. Join us!

Technology
Industry
5001-10,000
Employees
2013
Founded Year

Mission & Purpose

Plaid is a data network that powers the tools millions of people rely on to live a healthier financial life. Plaid works with thousands of companies like Venmo, SoFi, and Betterment, several of the Fortune 500, and many of the largest banks to make it easy for people to connect their financial accounts to the apps and services they want to use. Plaid’s network covers more than 12,000 financial institutions across the US, Canada, UK and Europe. Headquartered in San Francisco, the company was founded in 2013 by Zach Perret and William Hockey.