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Product Designer - Growth Marketing

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Whatnot

18d ago

  • Job
    Full-time
    Senior Level
  • Design
  • Los Angeles
    Remote
  • Quick Apply

AI generated summary

  • You have 5+ years in product design, a strong portfolio, fluent in Mandarin and English, experience in growth marketing, design tools proficiency, and skills in visual, interaction design, and prototyping.
  • You will design innovative solutions, conduct user research, collaborate with teams across regions, manage feedback loops, and ensure designs align with market preferences and brand identity.

Requirements

  • 5+ years of experience in product design
  • A strong portfolio demonstrating expertise in interaction design, visual design, and user-centered design principles
  • Fluent in Mandarin and English, with proven experience in working with teams across China or other APAC regions
  • Excellent communication skills and a proactive approach to bridging cultural and linguistic gaps within cross-functional teams
  • Experience working in Growth or customer-centric design teams, with a focus on designing for acquisition, activation, or retention
  • Comfortable working across time zones, with a demonstrated ability to structure and manage workflows effectively
  • Proficiency in design tools (e.g., Figma/Adobe Creative Suite) and experience with animation and prototyping
  • Visual Design: Defining and evolving visual design standards for large projects or multiple product lines. Focusing on scalability, accessibility, and adaptability of designs across platforms (e.g., mobile, web)
  • Prototyping: Advanced proficiency in creating interactive, complex prototypes that allow stakeholders to experience near-final designs. You're able to use prototyping to explore and validate innovative design ideas
  • Product Thinking: Integrating product strategy into design decisions. You're able to identify gaps and opportunities within the product, advocating for features or solutions based on user needs and market demands. You design systems that scale with the growing demand of the business
  • Interaction Design: Designing seamless, end-to-end user experiences considering various user flows, edge cases, and multiple touchpoints
  • Animation: Designing meaningful and delightful animations that reinforce brand identity and enhance usability

Responsibilities

  • Partner closely with the Growth, Product, and Engineering teams in China to understand project goals, define design requirements, and deliver innovative solutions tailored to our target audience.
  • Lead the end-to-end design process, from initial research, wireframes, and prototypes to final UI designs, ensuring a cohesive experience across all touchpoints.
  • Conduct and analyze user research to gather insights and apply them to create designs that meet the needs of users across multiple regions.
  • Collaborate with cross-functional stakeholders to ensure design solutions align with business goals, technical requirements, and cultural expectations.
  • Proactively manage feedback loops, iterate based on input, and navigate time zone differences with flexibility and clear communication.
  • Serve as a cultural bridge between US and China teams, ensuring that design language and elements meet market-specific preferences while maintaining a consistent brand identity.

FAQs

What is the main focus of the Product Designer role at Whatnot?

The main focus of the Product Designer role is to shape user experience strategy and execution within the Growth team, collaborating closely with product and engineering teams in China to create intuitive and impactful designs that resonate across diverse markets.

What qualifications do I need to apply for this position?

Applicants should have 5+ years of experience in product design, a strong portfolio showcasing expertise in interaction and visual design, fluency in Mandarin and English, and experience working within Growth or customer-centric design teams.

Is there a specific location requirement for this role?

Yes, team members in this role are required to be within commuting distance of our hubs located in New York, NY, San Francisco, CA, or Los Angeles, CA.

Are there opportunities for professional development?

While the job description doesn't specify, Whatnot values a growth mindset, which suggests that there may be opportunities for professional development and advancement within the company.

What design tools should I be proficient in for this position?

Proficiency in design tools such as Figma and Adobe Creative Suite is required, along with experience in animation and prototyping.

How does the compensation structure work for this role?

The compensation for US-based applicants ranges from $178,000 to $200,000 per year, plus benefits and equity. Final salary will depend on various factors including prior experience and skills.

What benefits are offered to employees?

Employees receive a flexible time off policy, health insurance options, home office setup allowance, parental leave, a 401k plan, and allowances for food, wellness, and childcare, among other benefits.

How does Whatnot support work-life balance?

Whatnot supports work-life balance through a flexible time off policy, health benefits, work from home support, and significant parental leave.

What is the company's stance on diversity and inclusion?

Whatnot is committed to being an Equal Opportunity Employer and values diversity, ensuring that they do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, parental status, disability status, or any other protected status.

Will I be working alone or as part of a team?

You will be working as part of a cross-functional team, collaborating closely with other designers, product managers, and engineers across different regions, particularly in the US and China.

Whatnot: Buy, Sell, Go Live

Technology
Industry
201-500
Employees
2019
Founded Year

Mission & Purpose

Whatnot is the largest livestream shopping platform in the U.S., connecting buyers and sellers in real-time across any category – from collectibles like trading cards to comics, fashion, sneakers, and more. Founded by collectors, the platform couples rigorous seller vetting with unmatched buyer protection to create a trusted and welcoming space for people to share their passions with others. Today, Whatnot’s top sellers earn up to eight figures annually using the platform. Backed by Andreessen Horowitz, YC Continuity, and CapitalG, Whatnot’s valuation is $3.7B.