FAQs
What are the main responsibilities of the Senior Associate, Marketing PRO?
The main responsibilities include coordinating between commercial and Marcom teams, nurturing external partnerships, designing performance marketing strategies, managing communications within the retail organization, and conducting post-campaign analysis.
What qualifications and experience are needed for this role?
Candidates should have relevant experience in marketing, a strong understanding of the fashion ecosystem, and be fluent in English. Additional language skills are a bonus.
Is previous experience in the fashion industry required for this role?
While previous experience in marketing is required, a strong understanding of the fashion ecosystem, including both online and offline markets, is essential.
How many stores does this role cover?
This role covers 60 stores across 14 European countries.
What skills are necessary for success in this position?
Necessary skills include strong business sense, analytical capacity, creative thinking, excellent communication abilities, project management skills, and advanced proficiency in Excel and PowerPoint.
Is a passion for the Ralph Lauren brand important for this job?
Yes, a genuine passion and “feel” for the Ralph Lauren brand is crucial for success in this role.
Will I work with external partners in this role?
Yes, you will collaborate with several external partners as well as internal stakeholders to drive marketing strategies and projects.
What type of marketing strategies will I be designing?
You will design end-to-end performance marketing strategies that include clear KPI objectives and ROIs to maximize learning and optimization across all touchpoints.
Is there an opportunity for career growth within this position?
Yes, the role offers opportunities for career growth through project ownership, strategic input, and collaboration with various teams and partners.
What is the company culture like at Ralph Lauren?
The company culture emphasizes inclusion, belonging, and community, encouraging diversity in voices and perspectives among employees.