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senior marketing manager, channel development EMEA

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Starbucks

3mo ago

Applications are closed

  • Job
    Full-time
    Senior & Expert Level
  • London

FAQs

What is the primary role of the Senior Marketing Manager - Channel Development at Starbucks?

The primary role is to shape and lead the future brand communication strategy for Starbucks Ready to Drink (RTD) products in the EMEA region, ensuring brand growth and presence while managing collaboration with internal and external stakeholders.

What qualifications are required for this position?

Candidates must have compelling experience managing brands in an FMCG environment, line management experience, and a strong background in strategic brand marketing, particularly in developing winning marketing strategies and pipeline development.

What are the key responsibilities of the Senior Marketing Manager - Channel Development?

Key responsibilities include leading the go-to-market strategy for Starbucks RTD in EMEA, creating a successful marketing mix, collaborating with Arla and other business functions, and ensuring business targets are achieved through effective brand communication.

What skills are necessary to excel in this role?

Successful candidates should possess strong leadership skills, strategic thinking abilities, networking expertise, and the capacity to analyze business and consumer dynamics for future growth opportunities.

Is prior experience leading teams essential for this role?

Yes, line management experience is a requirement, indicating the necessity for leadership and team management skills in the position.

How does Starbucks define its workplace culture?

Starbucks is committed to fostering an inclusive and diverse workforce where every employee is considered a partner, promoting a culture built on human connection, collaboration, and a shared passion for coffee.

What benefits and perks does Starbucks offer for this position?

Benefits include a 30% discount at Starbucks stores, private medical insurance, a free weekly coffee bag or coffee pods, flexible working options, a company pension, a 10% bonus, and 4% flexible benefits.

What should candidates expect regarding uncertainty or change in this role?

Candidates should be prepared to manage ambiguity as Starbucks is undergoing a transformation journey, which offers opportunities to make a significant impact from day one.

What is the company's mission?

Starbucks's mission is to nurture the limitless possibilities of human connection by sharing products and knowledge through each cup, conversation, and community engagement.

What makes this position within Starbucks unique?

The position allows for the strategic direction of a prominent brand in a competitive market, emphasizing personal growth through partnerships with cross-functional teams and external collaborators.

Retail & Consumer Goods
Industry
10,001+
Employees

Mission & Purpose

At Starbucks, we like to say that we are not in the coffee business serving people, but in the people business serving coffee. Here, our employees - who we call partners – are the heart of the Starbucks experience, and being a partner means aspiring to become part of something bigger: inspiring positive change in the world and growing in your career and in your community. ​ It’s an opportunity to be your personal best. ​ Starbucks is an equal opportunity employer of all qualified individuals, including minorities, veterans and individuals with disabilities.​​ In everything we do, we are dedicated to Our Mission: With every cup, with every conversation, with every community – we nurture the limitless possibilities of human connection.