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Specialist - Employer Branding & Campus Relations

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PhonePe

3d ago

  • Job
    Full-time
    Junior Level
  • Marketing
    People, HR & Administration
  • Quick Apply

AI generated summary

  • You need an MBA from a top-tier campus, 2 years in campus recruitment or employer branding, strong communication and analytical skills, plus project management and data-driven decision-making abilities.
  • You will create employer branding strategies, manage content, organize recruitment events, analyze metrics, enhance candidate experiences, and lead campus recruitment initiatives.

Requirements

  • MBA in from a Tier 1 /2 Campus
  • 2 years of experience in Campus Recruitment, Employer Branding or HR COE roles
  • Excellent communication, interpersonal skills and creative thinking skills
  • Strong analytical skills, logical reasoning and design skills
  • Exceptional project management, analytical, and interpersonal skills.
  • Organized and efficient - Ability to work to tight deadlines in a dynamic environment
  • Data-driven decision-making and reporting skills on recruitment and branding metrics.

Responsibilities

  • Design and execute a comprehensive employer branding strategy to position PhonePe as an employer of choice, leveraging platforms such as social media, external events, publications...
  • Create and maintain a robust pipeline of tailored content / creatives / videos / posts for various platforms and target groups to engage potential talent effectively.
  • Organize and participate in sponsorships, speaking engagements, mixers, and other networking opportunities to reach and engage relevant talent pools.
  • Analyze key employer branding metrics, industry trends, and campaign performance to provide actionable insights to senior leadership and HR business partners.
  • Design and implement change management strategies to support new employer branding initiatives, collaborating closely with HRBPs and business stakeholders for successful adoption.
  • Ensure a positive, seamless, and engaging candidate experience throughout the recruitment process by identifying and implementing strategies to enhance candidate interactions.
  • Build and execute campus recruitment programs aligned with business requirements, hiring targets, and diversity objectives across key functions (Engineering, Analytics, Merchant, and other Business Units).
  • Represent PhonePe at campus drives, pre-placement talks, and recruitment events, ensuring the delivery of a compelling employer value proposition. Oversee pre-placement talks, assessments, interviews, and other campus recruitment activities in virtual, hybrid, or on-site settings.
  • Leverage analytics to evaluate the effectiveness of campus programs, identify improvement opportunities, and refine recruitment strategies.
  • Identify and employ innovative sourcing methods to attract a diverse pool of high-quality candidates. Collaborate with senior leadership to align sourcing strategies with future talent needs.

FAQs

What is the main focus of the Specialist - Employer Branding & Campus Relations role?

The main focus of this role is to develop, manage, and implement PhonePe’s employer branding strategy while executing comprehensive campus hiring programs to attract and engage top talent aligned with the organization’s growth objectives.

What qualifications are required for this position?

Candidates are required to have an MBA from a Tier 1/2 campus along with a minimum of 2 years of experience in campus recruitment, employer branding, or HR COE roles.

What key skills are important for this role?

Important skills for this role include excellent communication and interpersonal skills, strong analytical abilities, creative thinking, project management skills, and the ability to make data-driven decisions.

How does PhonePe ensure a positive candidate experience during recruitment?

PhonePe ensures a positive candidate experience by identifying and implementing strategies to enhance candidate interactions, ensuring a seamless and engaging recruitment process.

Is experience in campus recruitment necessary for this position?

Yes, experience in campus recruitment is necessary as the role involves building and executing campus recruitment programs and representing PhonePe at campus drives and recruitment events.

Will the Specialist have a role in analyzing employer branding metrics?

Yes, the Specialist will analyze key employer branding metrics, industry trends, and campaign performance to provide actionable insights to senior leadership and HR business partners.

What kinds of employee benefits does PhonePe offer?

PhonePe offers a range of employee benefits including medical insurance, wellness programs, parental support, mobility benefits, retirement benefits, and support for higher education.

Does the role require someone organized and efficient?

Yes, the role requires someone who is organized and efficient, with the ability to work to tight deadlines in a dynamic environment.

How does PhonePe view its work environment?

PhonePe promotes a rewarding work experience with a focus on creativity, opportunities for professional growth, and the ability to take on roles beyond defined job descriptions.

Is there a focus on diversity in campus recruitment programs?

Yes, the role includes aligning campus recruitment programs with diversity objectives to attract a diverse pool of high-quality candidates.

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PhonePe

Technology
Industry
5001-10,000
Employees

Mission & Purpose

PhonePe is a digital payments platform based in India that enables users to perform a variety of financial transactions through their mobile devices. The company offers services such as money transfers, bill payments, recharges, and online shopping, leveraging the Unified Payments Interface (UPI) for seamless and secure transactions. PhonePe's ultimate mission is to drive financial inclusion by providing a user-friendly, accessible, and secure digital payment solution that caters to a diverse range of users. Their purpose is to simplify financial transactions and promote digital financial services, thus contributing to the broader goal of a cashless economy and enhancing the financial well-being of their user