Large

Hello. We are EssenceMediacom. GroupM’s newest and largest agency, committed to delivering marketing breakthroughs for brands.

We have disrupted the old models across media, creative, innovation and analytics to find new opportunities for advertisers and deliver truly integrated media solutions.

Born out of two pioneering agencies, EssenceMediacom fuses Essence’s performance, data, analytics and creative technology DNA with MediaCom’s scaled multichannel audience planning and strategic media expertise.

Our ‘breakthrough’ ambition is underpinned by our commitment to ‘continuous learning’. We aim to ensure our people fulfil their potential by investing their whole-person wellbeing, careers and capabilities, which in turn helps grow our clients’ businesses.

With 10,000 people across 120 offices in 96 markets, we are one of the world’s leading communications specialists with billings of more than US$22 billion (Source: COMvergence, 2022). Our global client roster includes adidas, Coca-Cola (TCCC), Dell, Google, Hasbro, Mars, NBC Universal, P&G, Richemont, Shell, Sony and Uber.

Marketing & Advertising

EssenceMediacom

Advertising

We are EssenceMediacom. GroupM’s newest and largest agency, committed to delivering marketing breakthroughs for brands.

You need a quantitative education in stats, math, cs, econ, Python (Pandas, sklearn, StatsModel), SQL skills, strong communication, digital marketing, CRM, Flask, Snowflake, BigQuery, DBT, data governance/compliance.

You will analyze campaign performance, improve data collection processes, promote data-driven decision making, manage data, implement measurement frameworks, and support AI initiatives.

Data

Chicago

Los Angeles

New York

Job Purpose:Your role is to increase the efficiency and quality of decision making on the Sony PlayStation account. This role is embedded into the client team and will improve how information (data) is collected, organized, published, and analyzed. You are expected to take a flexible approach focused on commercial outcomes.&nbsp;Your day-to-day responsibilities will be:<ul><li>Provide analysis of the performance of campaigns across markets and product lines building up a set of best practices over time. Pulling CRM data from the client’s proprietary data lake hosted in Snowflake.</li><li>Work with both agency and client teams on improving the efficiency with which data is collected, organized, and analyzed.</li><li>Promote the use of data and objective decision making across PlayStation and its marketing partners.</li></ul>Key Responsibilities:<ul><li>Data Management: Ensure senior stakeholders understand the value of good data management. How it can lower the costs over time by powering automation and autonomise decision making</li><li>Measurement Framework: Work with marketing teams and strategy teams on implementing a measurement framework Specifically in your case focusing on how groups of customers are being impacted by the collection of best practices we have.</li><li>Future Facing Initiatives: Support efforts to explore the role AI will play in understanding customers and how we market to them.</li></ul>Key Performance Indicators:<ul><li>Increased trust and reliance in data and analytics work from the rest of the business.</li><li>Clarity of decision making across the business – if we are making decisions off data there should be less opinion-based debates.</li></ul>Qualifications/Experience/Capabilities:<ul><li>Education: Quantitative field such Statistical Modelling, Mathematics, Computer Science or Economics.</li><li>Hands on experience in: Python specifically the following packages: (Pandas, sklearn and StatsModel) and SQL.</li><li>Excellent communication and presentation abilities,</li><li>Knowledge of digital marketing including CRM programs is a plus,</li><li>Knowledge of Flask, Snowflake, BigQuery, DBT is a plus</li><li>Understanding of data governance and compliance principles is a plus</li></ul>

Job Purpose:Your role is to increase the efficiency and quality of decision making on the Sony PlayStation account. This role is embedded into the client team and will improve how information (data) is collected, organized, published, and analyzed. You are expected to take a flexible approach focused on commercial outcomes. Your day-to-day responsibilities will be:Provide analysis of the performance of campaigns across markets and product lines building up a set of best practices over time. Pulling CRM data from the client’s proprietary data lake hosted in Snowflake.Work with both agency and client teams on improving the efficiency with which data is collected, organized, and analyzed.Promote the use of data and objective decision making across PlayStation and its marketing partners.Key Responsibilities:Data Management: Ensure senior stakeholders understand the value of good data management. How it can lower the costs over time by powering automation and autonomise decision makingMeasurement Framework: Work with marketing teams and strategy teams on implementing a measurement framework Specifically in your case focusing on how groups of customers are being impacted by the collection of best practices we have.Future Facing Initiatives: Support efforts to explore the role AI will play in understanding customers and how we market to them.Key Performance Indicators:Increased trust and reliance in data and analytics work from the rest of the business.Clarity of decision making across the business – if we are making decisions off data there should be less opinion-based debates.Qualifications/Experience/Capabilities:Education: Quantitative field such Statistical Modelling, Mathematics, Computer Science or Economics.Hands on experience in: Python specifically the following packages: (Pandas, sklearn and StatsModel) and SQL.Excellent communication and presentation abilities,Knowledge of digital marketing including CRM programs is a plus,Knowledge of Flask, Snowflake, BigQuery, DBT is a plusUnderstanding of data governance and compliance principles is a plus

Associate Director, Data Science - EssenceMediacom

Associate Director, Data Science

You need a Bachelor’s degree or equivalent experience, 1-3 years in data management/analytics, Tableau/Power BI skills, Alteryx proficiency, digital marketing data familiarity, SQL/Python knowledge, and excellent communication and problem-solving abilities. A collaborative spirit is a must.

You will collect, manage, and analyze data, develop databases, and create visualizations for insights to optimize campaigns and ensure data accuracy.

Role Summary &amp; ImpactWe are looking for a Senior Associate, Business Intelligence who will build develop and maintain the reporting infrastructure, the business intelligence, and the data visualization to deliver campaign reporting insights as well as competitive insights. In this role, he/she will be responsible to retrieve, compile, cleanse and transform data to create the intelligence layer leading to analysis and optimize media investments.Key Responsibilities<ul><li>Collect data requirements from client teams including the Analytics and Insights team to understand the measurement framework, the most critical metrics to implement for database build and business logic for data stitching.</li><li>Manage data provisioning.</li><li>Define the taxonomy for the activation team to implement to ease data retrieval.</li><li>Manage the retrieving, compiling, and formatting of large volumes of data (ETL).</li><li>Manage data cleaning.</li><li>Assist in the set-up of the clients’ environment (Cloud infrastructure and data lakes …)&nbsp;</li><li>Assist in the build and development of custom databases on the reporting platform.</li><li>Assist in the strategy and development of the data visualization layer of the business intelligence platforms (Tableau) for insight generation for use in campaign monitoring and optimization.</li><li>Help the development of automated QA processes to ensure data accuracy and timeliness.</li><li>Communicate technical terms to non-technical people and help them understand why change might be required to achieve a specific goal or to complete a project.&nbsp;</li></ul>Requirements<ul><li>Bachelor’s degree in Marketing, Advertising, Economics, Computer Science, Information Systems, Business Analytics, or related field. OR equivalent professional work experience.</li><li>1 – 3 years of work experience in data management, data visualization and data analytics preferably in a marketing and/or media agency.&nbsp;&nbsp;</li><li>Experience in database structure work and in building dashboards with Tableau and/or Power BI, Google Data Studio, Datorama, Domo is required; knowledge of visual techniques for data analysis and presentation is a plus.</li><li>Experience with Alteryx for business logic design required as well as ability to operate in Cloud environment (Azure. GCP, AWS, IBM data cloud pack).&nbsp;</li><li>Experience working with SQL or Python.&nbsp;</li><li>Experience with digital data from ad serving platforms (e.g. Google Campaign Manager, Other adservers), campaign planning tools (e.g. Prisma, Lumina, MediaOcean), website analytics software (e.g. Adobe Analytics, Google Analytics), paid search engine marketing data sources (e.g. Adwords, Marin, …) and others is strongly preferred.</li><li>Strong speaking and written professional communication skills.&nbsp;</li><li>Strong analytical, critical thinking, and problem-solving skills.</li><li>The ability to thrive in a fast-paced and deadline-driven environment.</li><li>Collaborative with a partnership mindset.&nbsp;&nbsp;</li></ul>

Role Summary & ImpactWe are looking for a Senior Associate, Business Intelligence who will build develop and maintain the reporting infrastructure, the business intelligence, and the data visualization to deliver campaign reporting insights as well as competitive insights. In this role, he/she will be responsible to retrieve, compile, cleanse and transform data to create the intelligence layer leading to analysis and optimize media investments.Key ResponsibilitiesCollect data requirements from client teams including the Analytics and Insights team to understand the measurement framework, the most critical metrics to implement for database build and business logic for data stitching.Manage data provisioning.Define the taxonomy for the activation team to implement to ease data retrieval.Manage the retrieving, compiling, and formatting of large volumes of data (ETL).Manage data cleaning.Assist in the set-up of the clients’ environment (Cloud infrastructure and data lakes …) Assist in the build and development of custom databases on the reporting platform.Assist in the strategy and development of the data visualization layer of the business intelligence platforms (Tableau) for insight generation for use in campaign monitoring and optimization.Help the development of automated QA processes to ensure data accuracy and timeliness.Communicate technical terms to non-technical people and help them understand why change might be required to achieve a specific goal or to complete a project. RequirementsBachelor’s degree in Marketing, Advertising, Economics, Computer Science, Information Systems, Business Analytics, or related field. OR equivalent professional work experience.1 – 3 years of work experience in data management, data visualization and data analytics preferably in a marketing and/or media agency.  Experience in database structure work and in building dashboards with Tableau and/or Power BI, Google Data Studio, Datorama, Domo is required; knowledge of visual techniques for data analysis and presentation is a plus.Experience with Alteryx for business logic design required as well as ability to operate in Cloud environment (Azure. GCP, AWS, IBM data cloud pack). Experience working with SQL or Python. Experience with digital data from ad serving platforms (e.g. Google Campaign Manager, Other adservers), campaign planning tools (e.g. Prisma, Lumina, MediaOcean), website analytics software (e.g. Adobe Analytics, Google Analytics), paid search engine marketing data sources (e.g. Adwords, Marin, …) and others is strongly preferred.Strong speaking and written professional communication skills. Strong analytical, critical thinking, and problem-solving skills.The ability to thrive in a fast-paced and deadline-driven environment.Collaborative with a partnership mindset.  

Senior Associate, Business Intelligence - EssenceMediacom

Senior Associate, Business Intelligence

You need a Bachelor’s Degree in Marketing or relevant field, 1+ years of media planning experience, strong quantitative skills, and proficiency with media tools and MS Suite. Business-minded, detail-oriented, and able to work within a team.

You will partner with the Manager to develop communication plans, analyze data for media recommendations, execute plans, train and review work, and maintain strong relationships with internal and external teams.

Bachelors

Media & Journalism

San Francisco

Role Summary &amp; ImpactAs a Media Planner, you will play a key role in developing media strategy and media plans, and make insightful recommendations consistent with the approved strategy. You will manage daily tasks for stewarding approved plans and train Associates in media fundamentals, policies/procedures, and computer systems.Key Responsibilities<ul><li>Partner with the Manager in the development of communication plan options and recommendations.</li><li>Gather and analyze data to provide sound strategic, consumer-insights-driven media recommendations.</li><li>Deliver POVs/position papers on key client issues and/or client opportunities.</li><li>Ensure proper execution of communication plans: (Maintaining accurate budget control and flow of media activity, and proactively, consistently updating Manager and (if appropriate) client contact(s); Monitoring buys/schedules).</li><li>Prepare media authorizations per approved plans/project requests.</li><li>Train and developing Associate(s), as well as reviewing their work for accuracy.</li><li>Act with high integrity to maintain strong, collaborative, productive working relationships across all internal and external teams and partners.</li><li>Provide timely and accurate delivery of all work.</li></ul>Requirements<ul><li>Bachelor’s Degree in Marketing/Media/Communications; OR equivalent professional work experience.</li><li>At least 1+ year of related media planning/communications planning experience.</li><li>Strong understanding of media fundamentals, including media math, target audience development, and communication goals (reach/frequency).</li><li>Proficiency with systems/tools.</li><li>Strong quantitative skills, including analytical abilities and math proficiency.</li><li>Ability to work within a team, handle multiple assignments and meet tight deadlines.</li><li>Strongly business-minded, and extremely detail-oriented, with clear and proven organizational skills.</li><li>Digitally savvy, with specific proficiency at MS Suite: Excel, Word, PowerPoint.</li></ul>

Role Summary & ImpactAs a Media Planner, you will play a key role in developing media strategy and media plans, and make insightful recommendations consistent with the approved strategy. You will manage daily tasks for stewarding approved plans and train Associates in media fundamentals, policies/procedures, and computer systems.Key ResponsibilitiesPartner with the Manager in the development of communication plan options and recommendations.Gather and analyze data to provide sound strategic, consumer-insights-driven media recommendations.Deliver POVs/position papers on key client issues and/or client opportunities.Ensure proper execution of communication plans: (Maintaining accurate budget control and flow of media activity, and proactively, consistently updating Manager and (if appropriate) client contact(s); Monitoring buys/schedules).Prepare media authorizations per approved plans/project requests.Train and developing Associate(s), as well as reviewing their work for accuracy.Act with high integrity to maintain strong, collaborative, productive working relationships across all internal and external teams and partners.Provide timely and accurate delivery of all work.RequirementsBachelor’s Degree in Marketing/Media/Communications; OR equivalent professional work experience.At least 1+ year of related media planning/communications planning experience.Strong understanding of media fundamentals, including media math, target audience development, and communication goals (reach/frequency).Proficiency with systems/tools.Strong quantitative skills, including analytical abilities and math proficiency.Ability to work within a team, handle multiple assignments and meet tight deadlines.Strongly business-minded, and extremely detail-oriented, with clear and proven organizational skills.Digitally savvy, with specific proficiency at MS Suite: Excel, Word, PowerPoint.

Media Planner - EssenceMediacom

Media Planner

You need strong communication skills, time management abilities, media planning expertise, analytics proficiency, and bilingual fluency in French and English. Minimum 5 years experience in media planning and a relevant degree are required.

You will lead media planning, develop client relationships, analyze data, supervise team, manage campaigns, liaise with finance departments, and drive innovation in media strategies.

Montréal

OVERVIEW OF THE ROLEThe Media Planning Supervisor works closely with the planning Director on all aspects of media planning and is the primary day-to-day contact with the client. Working with cross-functional teams to access all services offered by EssenceMediacom, you will ensure that client objectives are met.As such, you will maintain a high level of involvement with the account entrusted to you, promoting the highest quality media product and customer satisfaction. You will also be responsible for the development and growth of more junior team members, ensuring that they are exposed to all necessary facets of the planning process.YOUR RESPONSIBILITIES<ul><li>Develop and maintain relationships with clients and agency partners</li><li>Lead the development of media plans, including media analysis to support recommendations</li><li>Use research tools (Vividata, Commspoint, ComScore, EssenceMediacom proprietary tools, etc.) to develop recommendations</li><li>Prepare and present media plans, including objectives, strategy and rationale based on data and sound thinking</li><li>Supervise, guide, and advise media planning team members on day-to-day activities</li><li>Delegate work effectively and guide media planning team members to deliver seamless work to the client</li><li>Keep abreast of all communications with the planning team, including buy approvals, tracking reports, buy changes, etc.</li><li>Ensure ongoing campaign management</li><li>Assume financial accountability for media by working with client and partner agency finance departments.</li><li>Participate in client/agency meetings as the day-to-day representative of the media department's product group</li><li>Act with integrity in managing relationships within the agency and with media partners to ensure brand understanding, sell ideas more effectively and contribute to positive agency reviews</li><li>Meet with industry representatives to gain knowledge of all phases and touch points of media partners</li><li>Have an in-depth knowledge of the Quebec market and its culture</li><li>Demonstrate understanding of client's business</li><li>Actively seek, investigate, and pursue new communications and innovation opportunities.</li></ul>YOUR PROFILE<ul><li>Proven verbal and written communication skills; strong presentation skills</li><li>Outstanding time management skills and proven ability to prioritize and organize workload, while operating under tight deadlines and managing multiple projects</li><li>Ability to work on your own initiative; proactive, forward-thinking mindset; consistently demonstrate a practical, well-organized approach to all tasks</li><li>Ability to foster collaborative relationships with other multidisciplinary teams</li><li>Mastery of media plan implementation with a thorough understanding of the media planning process involving multidisciplinary teams</li><li>Comprehensive knowledge of research tools and media planning software required for the role</li><li>Strong analytical, mathematical, and quantitative skills</li><li>Proficiency in media tools (Prisma, DDS, Media Tools)</li></ul>YOUR QUALIFICATIONS<ul><li>College diploma or bachelor's degree, preferably with specialization in advertising, marketing, business administration or communications, or equivalent work experience</li><li>More than 5 years of relevant media experience, with a preference for media planning</li><li>Experience in the full cycle of strategy and media plan development</li><li>Ability to develop strategic thinking and recommendations rooted in knowledge of the client's category, consumer insights, the competition and a brand's communications ecosystem</li><li>In-depth knowledge of Microsoft Office suite (Excel, Word and PowerPoint)</li><li>Demonstrated critical thinking and problem-solving skills</li><li>Ability to communicate concisely and clearly both orally and in writing in both French and English</li></ul>

OVERVIEW OF THE ROLEThe Media Planning Supervisor works closely with the planning Director on all aspects of media planning and is the primary day-to-day contact with the client. Working with cross-functional teams to access all services offered by EssenceMediacom, you will ensure that client objectives are met.As such, you will maintain a high level of involvement with the account entrusted to you, promoting the highest quality media product and customer satisfaction. You will also be responsible for the development and growth of more junior team members, ensuring that they are exposed to all necessary facets of the planning process.YOUR RESPONSIBILITIESDevelop and maintain relationships with clients and agency partnersLead the development of media plans, including media analysis to support recommendationsUse research tools (Vividata, Commspoint, ComScore, EssenceMediacom proprietary tools, etc.) to develop recommendationsPrepare and present media plans, including objectives, strategy and rationale based on data and sound thinkingSupervise, guide, and advise media planning team members on day-to-day activitiesDelegate work effectively and guide media planning team members to deliver seamless work to the clientKeep abreast of all communications with the planning team, including buy approvals, tracking reports, buy changes, etc.Ensure ongoing campaign managementAssume financial accountability for media by working with client and partner agency finance departments.Participate in client/agency meetings as the day-to-day representative of the media department's product groupAct with integrity in managing relationships within the agency and with media partners to ensure brand understanding, sell ideas more effectively and contribute to positive agency reviewsMeet with industry representatives to gain knowledge of all phases and touch points of media partnersHave an in-depth knowledge of the Quebec market and its cultureDemonstrate understanding of client's businessActively seek, investigate, and pursue new communications and innovation opportunities.YOUR PROFILEProven verbal and written communication skills; strong presentation skillsOutstanding time management skills and proven ability to prioritize and organize workload, while operating under tight deadlines and managing multiple projectsAbility to work on your own initiative; proactive, forward-thinking mindset; consistently demonstrate a practical, well-organized approach to all tasksAbility to foster collaborative relationships with other multidisciplinary teamsMastery of media plan implementation with a thorough understanding of the media planning process involving multidisciplinary teamsComprehensive knowledge of research tools and media planning software required for the roleStrong analytical, mathematical, and quantitative skillsProficiency in media tools (Prisma, DDS, Media Tools)YOUR QUALIFICATIONSCollege diploma or bachelor's degree, preferably with specialization in advertising, marketing, business administration or communications, or equivalent work experienceMore than 5 years of relevant media experience, with a preference for media planningExperience in the full cycle of strategy and media plan developmentAbility to develop strategic thinking and recommendations rooted in knowledge of the client's category, consumer insights, the competition and a brand's communications ecosystemIn-depth knowledge of Microsoft Office suite (Excel, Word and PowerPoint)Demonstrated critical thinking and problem-solving skillsAbility to communicate concisely and clearly both orally and in writing in both French and English

EssenceMediacom

navigation.mission