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Digital Visual Merchandising Intern

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Ralph Lauren

16d ago

  • Internship
    Full-time
    Summer Internship
  • Marketing
    Creative Arts & Fashion
  • London

AI generated summary

  • You need strong Excel skills, an organized mindset, passion for luxury fashion, excellent communication, tech aptitude, flexibility, and a proactive approach to problem-solving.
  • You will optimize product pages, maintain data accuracy, analyze sales performance, support trading activities, and create reports while collaborating with merchandising teams for online sales success.

Requirements

  • Strong Excel skills (Pivot & Vlookup) to work with big data sets
  • An entrepreneurial, career-hungry mindset
  • Highly organized with a sharp eye for details.
  • Passion to work in a luxury fashion brand.
  • Strong communication skills, both written and verbal
  • Demonstrated aptitude for technology, including understanding product data flows and e-commerce software
  • Willingness to be flexible and pivot across multiple tasks and priorities as necessary
  • Proactive, taking initiative for needed improvements and problem-solving

Responsibilities

  • Diigital Visual Merchandising
  • Ensure customer experiences are seamless throughout the funnel by consistently performing a series of checks of product pages, category pages, cross-sells, search keywords, navigational elements and more
  • Maintain and optimize product attribution for product assortment
  • Ensuring products have the required data and imagery to launch on time working to resolve any issues as quickly as possible to optimise sales on site. Reporting any key information to the Trading team
  • Being involved in daily site walks including data analysis and site optimisation
  • Analysing best sellers and stock levels in reaction to trade performance and upcoming promotional activity to optimise online sales.
  • Maintain commercial awareness, understanding of key competitors and promotional plans
  • Work with promo plans.
  • Produce reports for both internal and external discussions.
  • You will build on the merchandising catalogue, creating new product listing pages and suggesting opportunities for capturing trends and SEO terms.
  • You will tag ownership of content assets and take part in all UAT activities for refreshes on both content and platform.
  • Attend all virtual line openings to ensure you know the divisional seasonal buys.
  • Trade
  • You will prepare and present weekly and ad hoc trading information to the team, identifying any trading-related actions.
  • Update the trade calendar in accordance with regional trading events and product launches.
  • You will pro-actively work with the Direct To Consumer merchandising teams to ensure stock opportunities are maximised for the Digital Channel.

FAQs

What is the primary focus of the Digital Visual Merchandising Intern role?

The primary focus is to support the visual merchandising team in executing the merchandising plan correctly and on time, ensuring that products are displayed optimally to enhance customer experience and drive online sales.

What skills are necessary for this internship?

Necessary skills include strong Excel skills (Pivot & Vlookup), attention to detail, strong communication abilities, a proactive mindset, and an understanding of e-commerce software and product data flows.

Is prior experience in e-commerce required for this position?

No prior experience is required; this role is ideal for someone early in their eCommerce career with a strong interest in the technical aspects of digital merchandising.

Will I have opportunities to work cross-functionally in this role?

Yes, you will work cross-functionally, collaborating with various teams like Trading and Direct To Consumer merchandising to optimize product listings and sales strategies.

What type of tasks will I be performing on a daily basis?

Daily tasks will include performing checks on product and category pages, maintaining product attribution, monitoring sales performance, analyzing data, and attending virtual line openings.

How will this internship help me develop my career in e-commerce?

This internship provides hands-on experience in digital visual merchandising and exposure to a global luxury brand, helping you build valuable skills and knowledge for your future career in e-commerce.

What tools or software will I be using during this internship?

You will work with e-commerce software and may use tools like Excel for data analysis, as well as participate in User Acceptance Testing (UAT) for content and platform refreshes.

What is the work environment like at Ralph Lauren?

The work environment at Ralph Lauren emphasizes a culture of inclusion, collaboration, and creativity, making it an exciting place to begin your career in the fashion and e-commerce industry.

Will there be any training provided for this internship?

Yes, there will likely be training provided to familiarize you with the company’s processes, tools, and industry standards relevant to the role.

What should I highlight in my application for this position?

You should highlight your strong analytical skills, attention to detail, passion for luxury fashion, and any relevant coursework or projects related to e-commerce or digital merchandising.

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Ralph Lauren

“Be anything you want to be. And be many things.” – Ralph Lauren

Fashion & Arts
Industry
10,001+
Employees
1967
Founded Year

Mission & Purpose

Ralph Lauren is a globally renowned fashion brand that epitomises timeless elegance and iconic style. With a rich heritage spanning several decades, Ralph Lauren has become synonymous with luxury and sophistication. The brand offers a wide range of products, including clothing, accessories, fragrances, and home furnishings, all reflecting impeccable craftsmanship and attention to detail. Known for its classic designs and impeccable quality, Ralph Lauren has established itself as a symbol of refined taste and effortless sophistication. With a commitment to delivering exceptional products and exceptional customer experiences, Ralph Lauren continues to inspire and captivate fashion enthusiasts around the world.

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