* Consultant, Marketing and Communication Coordinator

United Nations Development Programme (UNDP)

29d ago

Job
Full-time
Mid Level
Customer Relations
Marketing
Montréal

AI generated summary

You should have a relevant degree, 3 years in marketing/communications, email/social media campaign experience, SEO knowledge, HTML/CSS skills, and strong analytics, copywriting, and communication abilities.
You will execute digital campaigns, manage email marketing, collaborate on messaging, optimize content, analyze data, develop social media posts, and support events while ensuring quality and engagement.

Requirements

A first-level university degree in Marketing, Communication, Journalism, E-Commerce, or related fields.
Minimum of three (3) years of experience in communications, journalism, and digital marketing.
Experience in executing marketing campaigns through email marketing and social media platforms.
Hands-on experience with CRM systems, marketing tools, and marketing automation systems.
Experience in paid advertising on Google, Facebook, X(Twitter), and LinkedIn.
Basic HTML/CSS skills for designing and developing marketing emails.
Strong creative and copywriting skills.
Strong presentation and communication skills.
Experience with key social media channels and social analytics tools.
Knowledge of online marketing and a good understanding of major marketing channels.
Ability to work as a team player in a cross-functional management structure.
Ability to work in a fast-paced, multicultural, and dynamic environment.
Great time management skills and ability to handle rigid deadlines and revisions.
Detail-oriented and results-driven with speedy output delivery.
Experience using social media management tools.
Familiarity with SEO.
Intermediate HTML/CSS skills.
Video production experience using Adobe Premiere and After Effects, live streaming, and transcoding.
Experience developing strategies to drive traffic and revenue through organic search.
Ability to understand promotional data and summarize it meaningfully for business goals, analyze results, recognize trends, and make recommendations.
Experience with web analytics.
Fluent reading, writing, and speaking abilities in English.
A working knowledge of a second language of the Organization (Arabic, Chinese, French, Russian, or Spanish).

Responsibilities

Execute digital marketing campaigns on time, on strategy, and within budget.
Perform day-to-day email marketing activities, including campaign setup, scheduling, testing, tagging, and deployment of various campaign types.
Assist Product Managers in developing marketing plans for events, products, and services.
Develop message strategy, copy, and creative in collaboration with Product Management, Marketing, Sales, Technical Bureaus, and Regional Offices.
Craft targeted messages and build an email calendar based on effective campaign timing and best practices.
Identify and build accurate data selection for recipient and exclusion segmentation, ensuring quality assurance of all outbound campaigns.
Troubleshoot issues related to campaign reporting, email deliverability, segmentation, and digital experience.
Collaborate with internal marketing team and external stakeholders to ensure seamless campaign processes.
Manage subscriber data import and segmentation using email application tools and database queries.
Implement advanced dynamic content in email marketing campaigns to display different content to users based on defined fields in their contact records.
Utilize email marketing automation tools for various campaign types, including business renewal, lead-nurturing, sales engagement, promotional, and customer onboarding/retention campaigns.
Conduct quality assurance reviews to ensure the accuracy and timeliness of campaign deployments.
Work with IT and service providers to ensure smooth technical operations of digital marketing.
Monitor, analyze, and present data from digital marketing efforts, refining processes and procedures for improvement.
Optimize campaigns to deliver relevant marketing content to customers and influencers at the right time during the buying cycle.
Develop and post social media content promoting ICAO events, products, and services across platforms such as Facebook, LinkedIn, Instagram, ICAO TV, X(Twitter), and the UnitingAviation.com blog.
Publish and share daily content that builds meaningful connections and encourages community action.
Write and edit marketing copy, announcements, and other materials for social media channels and the blog.
Stay informed on social media innovations, digital trends, and target consumers, and review analytics to improve results and meet program KPIs.
Support sales activities, including up-selling, cross-selling, and program renewals.
Maintain and update a robust editorial calendar in collaboration with the ICAO Communication Department.
Implement grassroots growth strategies and engagement tactics to build high-integrity relationships and foster brand advocacy and awareness.
Manage social media engagement tactics to grow and retain the ICAO community across networks.
Perform event-based live blogging/tweeting and content development.
Engage in paid social advertising to promote ICAO content to broader audiences.
Assist in live streaming ICAO events and webinars across social networks such as Zoom, Vimeo OTT, and virtual event platforms.
Edit and publish articles developed by Technical Bureaus, Communications, or Regional Offices.
Maintain and update previously published content for timeliness and accuracy.
Structure and update content tagging and metadata to achieve SEO goals.
Manage digital assets such as photos, images, and videos on the platform.
Develop and publish live blogging articles for ICAO events.
Create organic and paid social posts to promote new and evergreen content, growing ICAO platform’s audience.
Organize files and working documents following established structures.
Complete all mandatory organizational training during the service period.
Perform other related duties as assigned.

FAQs

What is the job title for this position?

The job title is Consultant, Marketing and Communication Coordinator.

What is the primary focus of the Revenue and Product Management Section?

The primary focus is on revenue-generating activities, including events, training, publications, periodicals, databases, websites, and printing.

What type of educational background is required for this role?

A first-level university degree in Marketing, Communication, Journalism, E-Commerce, or related fields is required.

How much professional experience is required for this position?

A minimum of three (3) years of experience in communications, journalism, and digital marketing is required.

Are there any specific skills needed for executing digital marketing campaigns?

Yes, skills in email marketing, social media platforms, CRM systems, marketing tools, and marketing automation systems are essential.

What languages must candidates be fluent in for this position?

Candidates must be fluent in reading, writing, and speaking abilities in English.

Is prior experience in paid advertising necessary for this role?

Yes, experience in paid advertising on platforms like Google, Facebook, X (Twitter), and LinkedIn is required.

Will the consultant be expected to work on weekends or evenings?

Yes, occasional weekend and evening work may be required to support conferences and events.

What is the duration of the consultancy for this position?

The consultancy is initially for twelve (12) months with a possibility of extension.

What is the salary range for this consultancy position?

The monthly rate for Band A varies from CAD 3,991 to CAD 5,172 per month.

United Nations Development Programme (UNDP)

Government

Industry

10,001+

Employees

Mission & Purpose

The United Nations Development Programme works in nearly 170 countries and territories, helping to achieve the eradication of poverty, and the reduction of inequalities and exclusion. We help countries to develop policies, leadership skills, partnering abilities, institutional capabilities and build resilience in order to sustain development results. DISCLAIMER: The United Nations Development Programme (UNDP) does not guarantee the truthfulness, accuracy, or validity of any comments posted to its social media outlets (blogs, social networks, message boards/forums, etc.). Users must not post any content that is obscene, defamatory, profane, libelous, threatening, harassing, abusive, hateful or embarrassing to any person or entity. UNDP reserves the right to delete or edit any comments that it considers inappropriate or unacceptable, and to delete off-topic comments in order to foster conversations about the topics shared on this page.