Logo of Huzzle

Home

Matches

Explore

Manage

Sports Marketing Coordinator

image

Skechers

1mo ago

  • Job
    Full-time
    Junior & Mid Level
  • Customer Relations
    Marketing
  • Madrid
  • Quick Apply

AI generated summary

  • You need strong communication, sports marketing experience, organization skills, social media knowledge, and a Bachelor's in a related field. Must adapt, travel, and have a passion for sports.
  • You will manage athlete marketing plans, communication, agreements, and promotional tracking, while coordinating with teams to enhance brand and athlete visibility across key sports.

Requirements

  • Exceptional interpersonal, verbal, and written communication skills.
  • Experience in sports marketing and/or athlete management with relevant marketing/athletics backgrounds
  • Excellent organization and time management skills with the ability to prioritize/coordinate multiple projects simultaneously in a fast-paced, high pressure, ever-changing environment. Ability to adapt to a variety of situations.
  • Strong attention to detail and deadlines; great follow-up skills.
  • Understanding of social media platforms such as Instagram, Twitter, Snapchat, Facebook, and TikTok.
  • Professional image and behavior. Strong team player. Ability to establish and maintain a positive work environment and work with a wide range of people (personalities, cultures).
  • Able to stand for long periods of time, bend, kneel, use step stool/ladder to reach overhead objects; light lifting/carrying; answer incoming calls.
  • Able to travel and work nights, weekends, and holidays when necessary;
  • 1-3 years of marketing experience for brands, athletes, teams, influencers or media
  • Excellent knowledge and application of Microsoft Office (Excel, Outlook, PowerPoint, Word, etc) with the ability to learn additional/proprietary software/programs.
  • Proficient with Adobe Creative Suite.
  • Bachelor of Arts degree in business, communication, marketing, or related field preferable or equivalent experience.
  • Genuine interest in sports and fitness.

Responsibilities

  • Create a marketing, communication, and performance plan for each managed athlete.
  • Ensure understanding of key product offerings is communicated to each managed athlete.
  • Work with the Special Projects Team and the Management on athlete agreements and contracts – including performance expectations and goals, retainer, bonus, branding rights, availability, schedule, and usage rights.
  • Responsible for owning, executing, and building on existing ambassador programs across the different key Sports.
  • Conceptualize and execute innovative and “game-changing” athlete projects and initiatives that bring the athlete and brand personality to life.
  • Leverage wholesale account partners to promote events, programs, and athletes.
  • Work closely with Sports Marketing Team, build quarterly social media calendars for professional athletes surrounding key product launches and events.
  • Update and manage all key Sports Marketing documents/assets on a regular basis
  • Athlete Tournament/Race Schedules
  • Athlete/Ambassador Footwear Shipment Tracking
  • Athlete Appearance Schedules
  • Manage the forecasting of promotional footwear and apparel on a quarterly basis.
  • Monitor inventory levels and depletion of inventory.
  • Liaise with other internal departments, such as Product, Retail, Visual Merchandising, Graphics, Advertising, and PR.
  • Develop and maintain best in class relationships for Skechers with key Sports Marketing athletes and partners.
  • Research potential key Sports athletes/ambassadors that align with the Skechers goals and initiatives.
  • Ensure these athletes are on the executive team’s radar and poised to be on the roster
  • Collaborate and work in a team environment with other sports and marketing team members
  • Job functions, responsibilities, and/or systems are subject to change at the discretion of management with or without prior notification.

FAQs

What are the main responsibilities of the Sports Marketing Coordinator?

The Sports Marketing Coordinator is responsible for creating marketing plans for managed athletes, executing ambassador programs, collaborating with teams on athlete agreements, managing social media calendars, and liaising with various internal departments among other duties.

What qualifications are required for this position?

Candidates should have 1-3 years of marketing experience, proficiency in Microsoft Office and Adobe Creative Suite, a Bachelor’s degree in a related field, and a genuine interest in sports and fitness.

Is prior experience in sports marketing necessary?

Yes, experience in sports marketing and/or athlete management with relevant marketing backgrounds is required for this position.

What type of work environment can I expect?

The role requires working in a fast-paced and high-pressure environment, often needing to adapt to multiple projects and changing situations.

What types of skills are essential for this job?

Exceptional interpersonal, verbal, and written communication skills, excellent organizational and time management skills, strong attention to detail, and understanding of social media platforms are essential for this position.

Does this position require travel?

Yes, the Sports Marketing Coordinator may need to travel and work nights, weekends, and holidays as necessary.

Are there opportunities for professional growth within Skechers?

Yes, Skechers values growth and innovation, providing opportunities for career advancement in a supportive and diverse environment.

What will be the role of social media in this position?

The Sports Marketing Coordinator will be required to build quarterly social media calendars for professional athletes surrounding key product launches and events, emphasizing athlete branding and engagement.

Is familiarity with Adobe Creative Suite necessary for this job?

Yes, proficiency with Adobe Creative Suite is required as part of the essential job responsibilities.

What kind of athletes will I be working with?

The coordinator will work with key sports marketing athletes and ambassadors that align with Skechers' goals and initiatives, and also be involved in researching potential new partnerships.

image

Skechers

Retail & Consumer Goods
Industry
10,001+
Employees

Mission & Purpose

Skechers is a Fortune 500® company — a growth-oriented brand that designs, develops, and markets a diverse product portfolio of lifestyle and performance footwear, apparel and accessories for men, women and children around the globe. Skechers is focused on designing products that deliver style, comfort, innovation, and quality at a reasonable price.