UX Designer - Marketing

GitLab

18d ago

Job
Full-time
Mid Level
Design
Quick Apply

AI generated summary

You need a design degree or equivalent experience, 3+ years in B2B/SaaS UX/UI, strong portfolio, design tool proficiency, user research skills, CRO knowledge, and excellent communication abilities.
You will design user-friendly marketing assets, leverage data for improvements, collaborate across teams, ensure brand consistency, conduct user research, and focus on accessibility and trends.

Requirements

Bachelor’s degree in Design, Human-Computer Interaction, or related field (or equivalent work experience).
3+ years of experience as a UX/UI Designer, preferably in a B2B or SaaS environment.
Strong portfolio showcasing responsive web design and marketing-focused UX projects.
Proficiency in design tools like Figma or other prototyping tools.
Experience with user research methodologies and data analysis tools (e.g., Google Analytics, Hotjar).
Knowledge of HTML, CSS, and front-end development principles is a plus.
Strong understanding of conversion rate optimization (CRO) principles and practices.
Excellent communication and collaboration skills.
Detail-oriented with a passion for solving complex problems through design.

Responsibilities

Design and Optimize User Experiences: Develop intuitive, visually appealing, and conversion-focused designs for landing pages, marketing websites, and other digital touchpoints.
Data-Driven Design Decisions: Leverage user research, A/B testing, analytics, and heatmaps to refine and improve UX/UI.
Cross-Functional Collaboration: Work with marketing teams to align designs with campaign goals and with developers to ensure seamless implementation of designs.
Brand Consistency: Ensure all marketing assets adhere to brand guidelines and deliver a cohesive user experience.
Prototyping and Wireframing: Create wireframes, mockups, and prototypes to communicate design ideas effectively to stakeholders.
User Research: Conduct user interviews, usability testing, and surveys to gather insights and improve design effectiveness.
Accessibility and Usability: Design with accessibility standards (e.g., WCAG) in mind to ensure an inclusive user experience.
Trend Awareness: Stay updated on UX/UI trends, tools, and best practices to bring fresh ideas to the team.

FAQs

Do we support remote work?

Yes, GitLab operates fully remotely with an asynchronous work environment.

What is the primary focus of the UX Designer role in the marketing team?

The primary focus is to enhance the user experience of our marketing website, ensuring it effectively communicates our value proposition, engages potential customers, and drives conversions.

What qualifications are required for this UX Designer position?

Candidates should have a Bachelor’s degree in Design, Human-Computer Interaction, or a related field (or equivalent work experience) and at least 3+ years of experience as a UX/UI Designer, preferably in a B2B or SaaS environment.

What tools should candidates be proficient in for this role?

Candidates should be proficient in design tools such as Figma or other prototyping tools, and experience with user research methodologies and data analysis tools like Google Analytics or Hotjar is also required.

Will I need to conduct user research in this role?

Yes, conducting user interviews, usability testing, and surveys to gather insights for design improvement is an essential part of the role.

Is experience in front-end development required for this position?

While not strictly required, knowledge of HTML, CSS, and front-end development principles is considered a plus.

What kind of projects should candidates include in their portfolio?

Candidates should showcase a strong portfolio that includes responsive web design and marketing-focused UX projects.

Are there opportunities for growth and development at GitLab?

Yes, GitLab offers a Growth and Development Fund to support team members' professional development.

Does GitLab offer any benefits for health and well-being?

Yes, GitLab provides a range of benefits to support health, finances, and overall well-being, including flexible paid time off and parental leave.

How is the salary for this role determined?

The salary is determined based on interviews, a review of education, experience, skills, and market data, and it ranges from $95,200 to $204,000 USD for residents of specific states.

GitLab

Build software faster. The DevSecOps Platform enables your entire org to collaborate around your code. We're hiring.

Technology

Industry

1001-5000

Employees

2014

Founded Year

Mission & Purpose

GitLab is a complete DevOps platform, delivered as a single application, fundamentally changing the way Development, Security, and Ops teams collaborate and build software. From idea to production, GitLab helps teams improve cycle time from weeks to minutes, reduce development costs and time to market while increasing developer productivity. We're the world's largest all-remote company with team members located in more than 65 countries. As part of the GitLab team, you can work from anywhere with good internet. You'll have the freedom to contribute when and where you do your best work.